Taking on Healthcare's Biggest Challenges


Gary Sinderbrand
Founder, Executive Chairman

Financial guru w/ 40+ years in Wealth Management; Former Chairman, Crohn's and Colitis Foundation of America (CCFA)

Matt Sinderbrand, MPH
Co-founder, CEO

Employee #1 of Betterpath (2012); Jack-of-all-trades with a proven ability to identify and operationalize simple solutions to complex problems

Brad Tritle, CIPP
Head of Operations

20+ years in Executive Positions in Health IT; Former CEO, Vitaphone US (telemedicine); Former CEO, e-Health Trust (PHR); Licensed Series 79 and 63 (investment banking)

Matt Goff
Commercial Lead

10+ years in Executive roles at pharma-focused Digital Ad agency; biotech futurist with demonstrated UX and partnership capabilities in healthcare communications

Brandon Stiles
Technical Lead

10+ years full-stack software engineering for startups and pharma industry, coast-to-coast. Functional programming and blockchain zealot.

Julia John
Project Management Lead

14+ years in management and operational roles in Healthcare Advertising; former VP at DDB Health; Functional medicine advocate and yoga instructor

Mark Tuttle, FACMI
Data Science Lead

Lead Architect of NLM’s Unified Medical Language System; Former VP Strategy at Apelon; Fellow of American College of Medical Informatics

William Yasnoff, MD, Ph.D, FACMI
Medical Director

Nationally-renowned expert on health information infrastructure; 400+ publications; Associate Editor, Journal of Biomedical Informatics; Created ONC under the Bush Administration

Steve Ryan
Product/UX Lead

Senior-level Product Manager with 5+ years experience managing rollouts in advertising, healthcare and infrastructure technologies. Personal finance advocate and avid outdoorsman

Parker Ferguson
Blockchain Lead

VP of Technology + Product Development at CoinDesk; Former CTO at ACE Portal (a NYSE company); Advisor to Betterpath since inception

Seth Miller, Ph.D
Chief Technical Advisor

15+ years as CTO-for-Hire across multiple industries; author on over 80 issued patents; lifelong Crohn's patient

Alexandra Sinderbrand
User Engagement Advisor

Our inspriation; former Director of Engagement at Betterpath from 2013-2016; Crohn's patient

John Casillas
Policy + Compliance Advisor

Executive Director, GlobalRise; Former World Bank Health IT Fellow; Former VP at HIMSS; Founder, Medical Banking Project