Consumer-directed Exchange

We know our data is valuable because it’s anonymously bought and sold without our permission every day. But rather than seeing this as a problem, what if instead we saw it as an opportunity?

Betterpath is building a Consumer-directed Exchange that financially motivates users to take ownership of their health data, and allows users to control and monetize their data as they see fit.

Giving people ownership of their data isn't just the right thing to do. It's also the first step toward realigning the entire health system for everyone’s benefit.

The promise of evidence-based, personalized medicine can only be achieved when we use all of a person’s data. Betterpath’s Consumer-directed Exchange provides the infrastructure to make this possible.

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